Once you have configured your Social Engagement Agent, it is time to train ECHO so it replies in your tone and style. If you haven't configured it yet, start here: How to Configure Social Engagement Agent.
To get to your Social Engagement Agent:
- From the left panel tap AI ECHO-ME Agent Team
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Under Social Engagement Agent tap Manage Agent.
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You can also tap Social Engagement Agent directly from your Home screen and it will take you here.
Start with Manual Mode
When you toggle Go Live with ECHO-ME, you will see two mode options: Auto and Manual. We recommend starting with Manual mode so you can review and train ECHO before it replies on its own.
In Manual mode, when someone comments on your Instagram post, ECHO will fetch the comment and suggest a reply on your dashboard. The reply is not posted on Instagram yet, it is only visible to you. From here you have three options:
- Post Reply - Happy with the reply? Tap Post Reply and it will be posted on Instagram instantly. ECHO will also learn from it and use it to improve future replies.
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Edit and Post - Want to tweak it first? Tap Edit and Post, rewrite the reply the way you want it, then tap Post. It goes live on Instagram and ECHO learns from your edits.
Thumbs up - You approve the reply. ECHO posts it and learns that this is how you respond to this type of comment. - Thumbs down - A window will open asking how you would reply instead. Type your response and tap Submit. ECHO learns from your answer.
- Delete - You don't want to reply to this comment at all. ECHO removes it from the queue.
The more you interact with the replies, whether posting, editing, or correcting, the better ECHO gets at sounding like you.
Settings and Controls
Tap the gear icon at the top right of your dashboard to access all your settings.
Manage ECHO-ME Messaging Assistant
Here you will see all your connected accounts listed with two toggles each, one for DMs and one for Comments. This gives you full control over what ECHO does on each account. For example, you might want ECHO to reply to comments on your Instagram but not handle DMs, or you might want it fully active on one account and completely off on another. Toggle each one based on how you want ECHO to operate. When an account is turned off, ECHO will not analyze or reply to anything on that account.
Scroll down and you will also find:
Sleep Timer - Set your timezone using Autodetect, then enter your sleep time and wake-up time. ECHO will pause during this window and resume when you wake up. When you are asleep, ECHO is asleep too. It will automatically pause during that window and pick back up when you wake up, so replies only go out when you would actually be awake.
Response Rate Limit - This controls how many replies ECHO sends per hour. You can increase or decrease the number based on how active your comments section typically is. If you get a lot of comments and want ECHO to keep up, increase the limit. If you prefer replies to come in at a steadier, more natural pace, keep it lower. We recommend starting at 15 replies/hr - it keeps things consistent without feeling automated. As you get more comfortable with how ECHO performs, you can always go higher.
Delay Settings - Choose how fast ECHO replies:
- Fast - Replies within 1 minute to 1 hour
- Medium - Replies within 1 hour to 3 hours
- Slow - Replies within 3 hours to 10 hours
Think about how you naturally engage with your audience and pick accordingly. If you are someone who replies quickly, Fast makes sense. If you are often busy, on stage with your fans, or in situations where an instant reply would feel off, go with Medium or Slow so ECHO replies at a pace that still feels natural. Tap Save when you are done.
About You
Tap the gear icon and select About You. This is the same information you filled in when you first set up the AI ECHO-ME Agent Team. You can update it here anytime if something has changed or if you want to give ECHO more context to work with. For instance, if you have moved to a new city, changed your niche, or recently rebranded, update it here so ECHO stays current. Tap Save when done.
Set Voice and Tone
Tap the gear icon and select Set Voice and Tone to revisit the questions you answered when you first set up the Social Engagement Agent. Update your answers anytime to keep ECHO aligned with how you communicate.
IG/FB DM Request Auto Responder
If you have enabled Redirect IG DMs to Pop.Store, tap the gear icon and select IG/FB DM Request Auto Responder to edit the message that gets sent when someone DMs you on Instagram or Facebook. Make sure your Pop.Store link is included in the message. Tap Update when done, and toggle your account to activate it.
Reconnect Meta
If you have logged out or need to reconnect your Instagram or Facebook accounts, tap the gear icon and select Reconnect with Meta.
To know more, read: How to Reconnect Meta Accounts
Specific Responses Waiting
Sometimes ECHO will come across a comment it doesn't know how to answer, things like very personal or specific questions such as "How tall are you?" or "Where did you grow up?" These will appear as a banner on your dashboard saying You have specific responses waiting.
Tap the banner to review them. For each one you can:
- Blacklist - ECHO will never respond to this type of comment
- Ignore - Skip it for now
- Answer it - Type your response and tap Save. This is where the real training happens. ECHO will remember your answer and the next time someone asks the same question, it will reply on its own without needing your input again. The more you answer, the smarter ECHO gets.
Pause Replies to Comments
There are moments when you do not want ECHO replying on your behalf, maybe you are at a live event, on stage with fans in the audience, or in a situation where you want full control over what goes out. In those cases, you can pause ECHO instantly without turning it off completely.
From the dashboard, tap Pause replies to comments. A window will appear asking how long you want to pause. You can choose from 1 hour, 3 hours, 6 hours, or 24 hours. If none of those work, tap Custom and enter your own duration. Once you tap Pause, ECHO will stop replying immediately and resume automatically once the time is up.
Moving to Auto Mode
Once you are comfortable with how ECHO is performing in Manual mode, you can switch to Auto. Tap the dropdown next to the Go Live with ECHO-ME toggle and select Auto.
In Auto mode, ECHO will automatically reply to comments without waiting for your approval. You will still see the scheduled replies on your dashboard before they go out, so you always know what ECHO is sending. You can continue using thumbs up or down on any reply to keep training ECHO and improving its responses over time.