Subscription levels help you structure and deliver exclusive content to your audience based on how engaged or invested they are. Whether you’re sharing premium videos, behind-the-scenes clips, or subscriber-only perks, pop.store’s tiered system gives you full control over what each group can access.
Why Subscription Levels Matter
The real power of subscription levels lies in how they help you grow consistent income while strengthening your relationship with followers.
Once someone subscribes, you can offer:
- Premium video content that only paying members can watch.
- Early access to exclusive product drops or content.
- Live shows just for subscribers—great for Q&As, demos, or community hangouts.
- Direct messages—only subscribers can message you, helping cut through the noise and letting you connect with real supporters.
This means you're not only growing revenue, but also filtering your audience to reach the people who genuinely care about your brand.
Subscription Levels on pop.store
Pop.store offers three customizable subscription tiers:
- Subscriber: The entry-level tier, giving followers access to exclusive content, early product previews, or members-only announcements.
- Fan: A mid-tier option where followers get access to premium videos, special live streams, or exclusive discounts.
- VIP: The top-tier membership for your most loyal supporters, offering benefits like one-on-one interactions, personalized content, or VIP-only video series.
Pro Tip: You can also customize the subscription level names to match your brand. Instead of Fan, you might call it Super Supporter or Insider Pass to make it feel more exclusive.
How Subscription Levels Help You Earn More
Having multiple subscription tiers lets you:
- Control access to premium video content.
- Offer free previews to encourage subscriptions.
- Lock a full video series behind a specific tier.
For example, if you're a fitness creator running a Yoga Series, you could:
- Make the first two sessions, like “Beginner Yoga Poses” and “Morning Stretch Routine”, free to attract viewers. To access the rest of the series, such as “Deep Stretching Techniques” or “Advanced Yoga Flow”, users would need a Fan or VIP subscription.
- Offer VIP subscribers exclusive content, like a guided meditation video or a personalized yoga challenge.
- Adjust your tiers based on audience engagement by tracking which subscription level is most popular in My Account and refining your offerings accordingly
While uploading videos, you can tag each clip to a specific subscription level—Subscriber, Fan, or VIP—depending on the type of access you want to provide. This lets you control who can view the content and structure your series based on subscriber tiers.
Where to Manage Your Subscription Levels
1. My Life – Uploading Videos and Setting Access
From the My Life section, you can:
- Upload clips and tag them to specific subscription levels.
- Lock content behind Subscriber, Fan, or VIP tiers.
- Give free previews and then restrict full content to paying followers.
To learn more on how to add videos and create a structured series, read Add Videos to My Life and Create Video Series on pop.store.
2. My Subs – Manage Subscription Plans
In the My Subs tab, you can:
- Customize the name of each subscription level.
- Set monthly prices.
- Offer longer commitment discounts for VIP tiers.
- Add visuals and sample videos for each subscription.
Need help setting up your plans? Check out Set Up Subscriptions for Your Customers.
3. My Account – Track Subscriber and Earnings Insights
Once you start gaining subscribers, My Account helps you keep track of:
- Active subscribers in each tier.
- Monthly earnings and projections.
Check out My Account: Track Your Earnings and Manage Your Subscribers for a full guide on managing your income.
Pro Tip: Regularly analyze your My Account insights to make informed decisions about subscription pricing and perks. If many users are canceling, consider adding exclusive content or perks to retain them.
Turn Followers into Supporters
Subscription levels let you create a structured, rewarding experience for your audience while helping you earn on your terms. From gated video content to DMs and live streams, you control what each level offers—and what your audience gets in return.
What’s Next?
- Set Up Subscriptions for Your Customers – Learn how to create and activate your tiers.
- Manage Your Subscription Plans – Edit names, pricing, and visuals.
- My Account – Track subscriber count, earnings, and performance.
When you’re ready, go beyond likes and turn your followers into loyal paying supporters.